Wildflower Essentials
Festival & Check-In: Saturday, April 25th 12pm-6pm
Ride Day & Check-In: Sunday, April 26th 5:30am - 6pm
Start/Finish: Silver Dollar Fairgrounds, Chico, CA
Routes: 8 Options from 12-125 miles for all ages and abilities
We've Got You Covered: Support vehicles along routes, stocked rest stops, maintenance stations, post-ride meal
Festival & Check-In: Saturday, April 25th 12pm-6pm
Ride Day & Check-In: Sunday, April 26th 5:30am - 6pm
Start/Finish: Silver Dollar Fairgrounds, Chico, CA
Routes: 8 Options from 12-125 miles for all ages and abilities
We've Got You Covered: Support vehicles along routes, stocked rest stops, maintenance stations, post-ride meal
What is the Wildflower?
For over 40 years, the Wildflower Century Ride & Festival has welcomed cyclists from across the country to Chico, California. With eight scenic routes ranging from family-friendly rides to a challenging 125-mile mountain route, the Wildflower has something for everyone.
Highlights at a glance:
For over 40 years, the Wildflower Century Ride & Festival has welcomed cyclists from across the country to Chico, California. With eight scenic routes ranging from family-friendly rides to a challenging 125-mile mountain route, the Wildflower has something for everyone.
Highlights at a glance:
- 8 routes for all ages & abilities
- Rest stops stocked with snacks, hydration & support
- On-road SAG support for safety and repairs
- Post-ride meal included with registration
Festival Weekend
The Wildflower is more than just a ride — it’s a celebration of cycling and community! Join us the day before the ride finish line festival for:
The Wildflower is more than just a ride — it’s a celebration of cycling and community! Join us the day before the ride finish line festival for:
- Live music & entertainment
- Local food trucks & vendors
- Cycling gear & community expo
- Bicycle skills rodeo for all
- Fun for the whole family
Why Ride?
The Wildflower is brought to you by Chico Velo, a 501(c)(3) nonprofit with a mission to promote bicycling for transportation, recreation and health through public education, advocacy, and community stewardship. All net income from the annual Wildflower Century goes directly to supporting Chico Velo's regional advocacy for safer bicycling infrastructure, community education and stewardship, and our trail work programs. By participating, you are supporting a cause that goes further than the miles you ride in one day!
Ride for the cause. Ride for the community. Ride the Wildflower.
The Wildflower is brought to you by Chico Velo, a 501(c)(3) nonprofit with a mission to promote bicycling for transportation, recreation and health through public education, advocacy, and community stewardship. All net income from the annual Wildflower Century goes directly to supporting Chico Velo's regional advocacy for safer bicycling infrastructure, community education and stewardship, and our trail work programs. By participating, you are supporting a cause that goes further than the miles you ride in one day!
Ride for the cause. Ride for the community. Ride the Wildflower.
Need to Make A Change?
PLEASE USE THE FORM BELOW TO LET US KNOW HOW WE CAN HELP
The form can be used for route changes, withdrawing from the ride, or changing your camping or merchandise orders. If you forgot to add merchandise, camping, or extra meal tickets during registration (or want to add it later), no problem! Just return to the registration page and for "Route" select: “Purchase Camping, Merchandise & Meals Only (No Ride Registration)
Please recognize the form will take priority over all emails regarding the above information due to capacity. Thank you for your understanding!
PLEASE USE THE FORM BELOW TO LET US KNOW HOW WE CAN HELP
The form can be used for route changes, withdrawing from the ride, or changing your camping or merchandise orders. If you forgot to add merchandise, camping, or extra meal tickets during registration (or want to add it later), no problem! Just return to the registration page and for "Route" select: “Purchase Camping, Merchandise & Meals Only (No Ride Registration)
Please recognize the form will take priority over all emails regarding the above information due to capacity. Thank you for your understanding!
