Rider Check-in & Day of Registration
Please stay tuned for 2023 dates and event registration timeline. Onsite registration will be available the day before the ride and the morning of the ride at the Silver Dollar Fairgrounds.
Join us to check-in or register for the ride in the Commercial Building at the Silver Dollar Fairgrounds on the days and times below. At check-in, we will have all of your event giveaway and wrist band, any pre-ordered merchandise, and route information for you! If you need to register, you can do so with our volunteers at the rider services booth in the same building at the same times.
- Saturday, April 23 from 12 pm – 6 pm
- Sunday, April 24 from 5:30 am – 9:00 am
Route Start Times
Please make every effort to start during your start and return to the Fairgrounds by 6 pm. This will ensure you have access to all rest stops, ride support, and the post-ride catered dinner. Adjust your ride accordingly to return by 6 pm.
All participants are required to wear a helmet at all times while riding in the Chico Velo Wildflower Century.
All participants are required to wear a helmet at all times while riding in the Chico Velo Wildflower Century.
Route Option |
Start Window |
Wildcat 125 |
5:30 am – 6:30 am |
Wildcat 100 |
6:00 am – 7:00 am |
Wildflower 100 |
6:00 am – 7:00 am |
Wildflower 65 |
6:30 am – 7:30 am |
Flatflower 60 |
6:30 am – 7:30 am |
Flatflower 30 |
8:00 am – 9:00 am |
Flatflower 12 |
8:30 am – 9:30 am |
Childflower 12 |
9 am mass escorted start |
On-Course Nutrition
Whether you are riding your first century or shooting for a personal best, fueling your body properly is key to a great ride experience and we've got you covered! We provide a variety of nutritious foods at each stop, keeping dietary restrictions in mind as we work with local bakeries including Upper Crust and Great Harvest to provide freshly baked bars and muffins. There will be fresh fruit, Lundberg organic rice snacks, Clif Bar protein bars, and other healthy options. If you do have a specific dietary need or concern, please bring snacks for yourself in addition to the options we provide to ensure you have what you need.
On-Course Hydration
Thanks to the generosity of our sponsors at Mt. Shasta Spring Water, you'll stay hydrated at every stop. We also provide a variety of electrolyte and mineral charged beverages by Skratch Labs and R.W. Knudsen at all stops and the Fairgrounds.
Post-Ride Meal
Once you've finished your ride, join us in the Commercial Building for a nutritious post-ride meal by Bacio! Flatflower 12 riders, Childflower 12 riders, and non-riders may purchase a meal ticket at the Wildflower Store for $15 on the day of the event or when you register for the event in the online registration store.

Omnivore Option
Chicken Sambal (grilled chicken marinated in ginger, tamari, and sambal), Thai Noodle Salad (wheat noodles with batons of red pepper and carrot, red onion and broccoli in a tamari sesame dressing topped with sesame seeds), and Asian Slaw (cabbage, carrot, mint, cilantro, jalepeno, and red onion in a creamy tamari dressing).
Veggie/Vegan Option
Grilled Ginger Tofu (tofu marinated in tamari, sesame oil, ginger, rice wine vinegar, sambal), Thai Noodle Salad (wheat noodles with batons of red pepper and carrot, red onion and broccoli in a tamari sesame dressing topped with sesame seeds), and Asian Slaw (cabbage, carrot, mint, cilantro, jalepeno, and red onion in a creamy tamari dressing).
Gluten Free Option
Chicken Sambal (grilled chicken marinated in ginger, tamari, and sambal), Thai Noodle Salad (rice noodles with batons of red pepper and carrot, red onion and broccoli in a tamari sesame dressing topped with sesame seeds), and Asian Slaw (cabbage, carrot, mint, cilantro, jalepeno, and red onion in a creamy tamari dressing).
Chicken Sambal (grilled chicken marinated in ginger, tamari, and sambal), Thai Noodle Salad (wheat noodles with batons of red pepper and carrot, red onion and broccoli in a tamari sesame dressing topped with sesame seeds), and Asian Slaw (cabbage, carrot, mint, cilantro, jalepeno, and red onion in a creamy tamari dressing).
Veggie/Vegan Option
Grilled Ginger Tofu (tofu marinated in tamari, sesame oil, ginger, rice wine vinegar, sambal), Thai Noodle Salad (wheat noodles with batons of red pepper and carrot, red onion and broccoli in a tamari sesame dressing topped with sesame seeds), and Asian Slaw (cabbage, carrot, mint, cilantro, jalepeno, and red onion in a creamy tamari dressing).
Gluten Free Option
Chicken Sambal (grilled chicken marinated in ginger, tamari, and sambal), Thai Noodle Salad (rice noodles with batons of red pepper and carrot, red onion and broccoli in a tamari sesame dressing topped with sesame seeds), and Asian Slaw (cabbage, carrot, mint, cilantro, jalepeno, and red onion in a creamy tamari dressing).
Virtual Rider Bag

The Wildflower Century is sponsored by ChicoBag, offering a wide variety of high-quality, responsibly made reusable solutions to make it easy to eliminate single-use bags out of your life. This Wildflower season, all of our riders receive 25% off their entire order at chicobag.com using a special code at checkout! If you have already registered for the ride, check your emails for an update from Chico Velo that includes your code. This offer excludes sale items and expires on July, 31.
Post-Ride Massages
Our friends at Creating a Sustainable You Wellness Center, based here in Chico, will be on-site at the Fairgrounds on Sunday to offer riders some much needed post-ride recovery and relaxation!
Post-Ride Expo Vendors
Wildflower Expo hours are from 11 am to 5 pm at the Silver Dollar Fairgrounds.
Sierra Nevada Beer Garden by Duffy's Tavern
The Duffy's Chico crew will be serving up fresh on-tap brews all day.
Hydration Happens
Bringing riders the most current ways to stay replenished and hydrated after a long day on the route.
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Cycle California Magazine
Giving riders the most current California cycling news.
TurkeyTail Farm
Bringing hydrosols and herbal tonics to stay refreshed and uplifted after the ride.
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Kucharik Bicycle Clothing
Bringing unique and comfortable cycle gear and apparel.
Honey Run Covered Bridge Association
Buy a "Ride to Rebuild Jersey" from the association to help the Honey Run Covered Bridge Rebuild after the 2018 Camp Fire.
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Explore Butte County
Chat all things travel and explore in Butte County.
Enloe Medical Center
Learn about how you can stay healthy and thriving from experts at Enloe.
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